An average user spends 145 minutes scrolling through their phones, which means we are constantly attached to mobile phones, social media platforms and the internet. With vast numbers of online users, it’s no wonder that digital marketing being a hit. However, it is really difficult to manage millions of users that are constantly using their phones every second. For this reason, we listed some easy-to-use mobile marketing apps that will surely make your digital marketing strategy less stressful.
1. Buffer – It is crucial in marketing strategies to send the same message all over social media mix. However, this can be hard and time consuming considering there are a lot of social media platforms emerging out there. Therefore, Buffer allows you to send a single post across all platforms by posting numbers of sites at any time you set. In addition, you can even schedule your own post, or use Buffer’s algorithm to know what’s the best time to post in social media.
2. Mention – Mention can help you know what your costumers think about you. This powerful app searches through every social media platform, forum and even blogs, to track down what’s being said to your brand – in real time, so that you can response quickly. The best part is, it can even look through these sources to know what’s being talked about your competitors – this means, you can easily stay on top.
3. Hootsuite – Hootsuite is a nother great social media app that checks conversations and just like Buffer, can also post to multiple media platforms. However, it has a feature others don’t have – it has analytics. This wonderful app encourages customer interaction and lets you track your stats and analyze your presence on social media networks. Most importantly, you can really understand what post is making great results and what is resonating with your customers. With the help of this app, you can also properly manage contest that you’re hosting across Twitter and Insta.
4. EveryoneSocial – Definitely, each one of you in your company should be a brand ambassador. It is certainly advisable to use a top down approach to harness your culture and make sure it is pass down to your customers. This is where EveryoneSocial gets in, it allows everyone in your company to share the same thought. Through this app, you can easily pass your company’s content to everyone in your business, so that they can also share it to their own social media accounts.